Otoshidama is a beloved Japanese New Year tradition in which adults give money to children in small decorated envelopes called pochibukuro. For kids, it’s the biggest financial event of the year — a chance to buy something special. This article explains the meaning, customs, modern trends, and how digital money is slowly changing the tradition. What Is Otoshidama? Otoshidama is money given to children by parents, grandparents, relatives, and sometimes close family friends during the New Year. The money is placed in a small envelope called a pochibukuro, often decorated with cute or traditional designs. For children, receiving otoshidama ...