Why “YUNOMI”?

In many countries, Christmas decorations remain until January. But in Japan, something striking happens: the moment Christmas ends on December 25th, the entire atmosphere shifts overnight. On December 26th, Santa displays disappear, and stores fill with shimekazari, kadomatsu, kagami mochi, and ingredients for traditional New Year dishes. It feels as if the country has changed seasons in a single night.   Why the Switch Happens So Fast This dramatic shift comes from the cultural difference in how Christmas and the New Year are viewed in Japan: Christmas is a light, seasonal event — illumination, gifts for children, and romantic dinners. ...

Nengajō are Japan’s traditional New Year greeting cards, sent to mark the start of the year with gratitude and respect. Once a near-universal custom, nengajō are now declining due to rising costs, digital communication, and changing lifestyles. Yet despite this shift, the tradition still reveals something essential about Japanese culture: how relationships are maintained, how years are “closed,” and why physical effort still matters in moments of transition. This article explains what nengajō are, why fewer people send them today, and why the custom has not disappeared entirely. What Is a Nengajō? A nengajō is a postcard sent to friends, ...

Osechi ryōri is Japan’s traditional New Year feast, prepared in advance and beautifully packed into lacquered boxes called jūbako. Each dish carries symbolic meaning — from health and longevity to prosperity and family harmony. This article explains what osechi is, why it’s prepared before New Year’s Day, and the cultural beliefs behind this centuries-old tradition.   What Is Osechi? Osechi literally means “seasonal festival food,” originally referring to meals offered during important points in the calendar year. Today, the word mainly refers to the special dishes eaten during Oshōgatsu — Japan’s New Year celebration. These dishes are packed into a multi-tiered ...

In Japan, the New Year is welcomed not just with celebrations but with a deep sense of renewal and spiritual preparation. Two traditional decorations — shimekazari and kadomatsu — are placed at entrances to purify the home and invite the New Year deity, Toshigami, to bring blessings for the coming year.   What Is a Shimekazari? A shimekazari is a sacred New Year decoration made from twisted rice straw, pine, zigzag paper strips, and various auspicious ornaments. Hung above the doorway, it marks the entrance as a purified, protected space suitable for welcoming the divine. Although simple in appearance, each ...

Kagami mochi is one of Japan’s most iconic New Year decorations. Placed in the home to welcome the New Year deity, it represents purity, continuity, and good fortune. This guide explains what kagami mochi is, the meaning behind its shape, why a “daidai” fruit sits on top, and how modern versions have changed.   What Is Kagami Mochi? Kagami mochi is a traditional New Year offering consisting of two stacked rice cakes with a citrus fruit on top. The decoration is displayed from late December until Kagami Biraki, a ceremonial “opening” in early January. The two mochi symbolize harmony between ...

Imagine stepping into a cozy restaurant in Japan on a freezing winter day. You take off your coat, sit down, and—before you even open the menu—a glass of water with ice cubes arrives on your table. It’s refreshing, yes, but also puzzling: why ice-cold water, even in the middle of winter?   A Custom Rooted in Hospitality In Japan, serving cold water is not just a practical act — it’s a symbol of omotenashi, the country’s unique spirit of hospitality. For restaurant staff, offering something cool and clean-looking is a sign of care and respect. Cold water feels “fresh” and ...

In Japan, the final evening of the year — Ōmisoka — is celebrated quietly with a special bowl of soba noodles called toshikoshi soba. The name means “year-crossing noodles,” and this simple dish carries a deep message of farewell and renewal. It marks the closing of one year and the beginning of another, reminding people to let go of hardships and welcome a fresh start.   Why Japanese People Eat Soba on New Year’s Eve The tradition dates back to the Edo period (1603–1868). Soba noodles, made from buckwheat, are long, thin, and easy to cut — symbolizing a smooth ...

In Japan, giving a gift is rarely just about the object itself. It is a language — a way to show gratitude, care, respect, and connection. From seasonal gifts to souvenirs brought back from travel, Japanese people often exchange small presents in everyday life. These gestures may seem formal, but behind them lies a warm wish: *“Thank you for being part of my world.”* In this article, we explore why gift-giving is so important in Japan, and why the wrapping and presentation often matter just as much as the gift inside.   The Heart of Japanese Gift Culture: Relationships, Not ...

Matcha is not just a drink — it is a symbol of Japanese hospitality, mindfulness, and refined beauty. Its deep green color, rich flavor, and elegant whisking ritual have made it beloved both in Japan and around the world.   What Is Matcha?   Matcha is a type of green tea made from shade-grown tea leaves that are steamed, dried, and ground into a fine powder. Unlike regular tea, where leaves are steeped and removed, matcha is whisked and consumed whole, delivering a concentrated taste and nutrients. The result is a vibrant, slightly bitter flavor balanced with natural sweetness and ...

Japanese convenience stores (konbini) transform during winter. Hot steam, warm snacks, and seasonal drinks fill the counter, offering quick comfort against the cold. From oden to nikuman and hot beverages, konbini become the coziest winter hubs in Japan.   What Makes Winter Konbini Special? When temperatures drop, Japanese convenience stores shift into “winter mode.” Food counters fill with warm steam, the smell of broth drifts from the oden pot, and customers grab hot drinks to warm their hands as they head back into the cold night. For many people in Japan, this seasonal atmosphere feels as familiar as Christmas lights ...